7th October 2009
Website creators have been given advice on how video can be used to maximum capacity.
An article for WebAdvantage explained that video content needs to be devised in connection with relevant keywords for search engine optimisation (SEO) benefits.
Using keywords properly around video will help to improve the user experience for searchers, the publication explained, as well as improve organic search ratings for the website.
In addition, video content needs to be high quality and engaging, even though it does not need to be to the same standard as a professional commercial film.
Furthermore, tags, descriptions and file names for videos ought to be optimised with keywords as well.
Practical Ecommerce has given advice on using video-sharing website YouTube to gain traffic.
Writer Jeff Muendel said that firms who put videos on the site should make sure their website name is on with it and use the best keywords in the tags, description and title.
Category: Bespoke Web Design
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