25th August 2009
New statistics have revealed that online sales rose by 16.8 per cent in the 12 months to July.
According to the IMRG Capgemini e-Retail Sales Index, UK shoppers spent £4.2 billion on purchases from ecommerce websites last month, up 15.7 per cent compared with June.
The clothing, footwear and accessories sector performed particularly well online in July, as did the electricals segment and the health and beauty category.
Mike Petevinos, head of consulting for retail at Capgemini UK, said this growth could be attributed to online retailers improving their ecommerce website design to include better product information and images.
Tina Spooner of IMRG added: "It is evident that online merchants are becoming more sophisticated in their marketing efforts and email communications to their customers, the result of which can be seen in higher conversion rates."
About £22.9 billion was spent online in the UK during the first half of 2009, according to the IMRG Capgemini e-Retail Sales Index.
Category: Internet Trends
Other Internet Trends Articles
Ten billionth tweet shows importance of Twitter to bespoke web development
Cassandra continues rise in popularity for web development
Social media growth important to bespoke web design
Sharing buttons could be key feature of bespoke website design
Web developers 'should consider combining web with mobile'
Top News Categories
Archives
- March 2010
- February 2010
- January 2010
- December 2009
- November 2009
- October 2009
- September 2009
- August 2009
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- February 2009
- January 2009
- December 2008
Pure Innovation Ltd