Services
Website Design
Website Development
E-Commerce Functionality
Content Management
Label Maker
Overview
Park Lane has been importing and supplying champagne to the UK under their customers' own brands for 15 years. The decision was made to expand the business into the realm of online sales and Pure Innovation was approached to deliver an easy-to-use eCommerce solution in keeping with the Park Lane vision.
At the heart of the new site is the label-maker, allowing visitors to customise their champagne bottle with images and text before checking out. Visitors can also read the owner's musings in Alastair's Blog, learn about the history of Park Lane Champagne or login to the secure Corporate section for additional goodies.
The site is fully content-managed and allows administrators to view orders and print customised bottle labels. Pure Innovation also helped develop an integration with Park Lane's existing GoldMine® CRM system to help with stock management.
The finished site allows anyone to create something special for any occasion, without the need for a specialist graphic designer. Click the link below to try it yourself!
Pure Innovation Ltd