Bespoke web developers 'must make sites stand out'
24th February 2010
Bespoke web developers should take care that the sites they are responsible for stand out, as many clients are becoming more specific about what they want from their ecommerce portalThis is according to Fran Howarth of ITProPortal, who commented that websites have evolved "from being static...
Endsleigh website success shows importance of bespoke web design
18th February 2010
Endsleigh Insurance has reported significant improvement in its website statistics after the company carried out bespoke web design.The company, which provides insurance for students, completely overhauled its website after it decided to focus on an ecommerce route rather than branches.Since...
Faster speeds achieved through bespoke web development could improve websites
16th February 2010
An expert has stressed the importance of fast loading speeds to the effectiveness of a website.In an article for SmartCompany, an Australian resource for small businesses, Chris Thomas, an online retail expert, explains how conversion can be affected by slow websites.He says: "Research shows...
'Disparity' in B2B ecommerce website design
12th February 2010
By Chris MellishThe latest B2B barometer from the Institute of Direct Marketing (IDM) reveals a disparity between webmasters' perceptions of the online climate at present and their approach to ecommerce website design.In particular, almost two-thirds (63 per cent) of websites' marketing strategies...
Website design 'should not compromise lead quality'
9th February 2010
By Colin MacDonaldImproving website design in order to gain more leads should not hamper the quality of the prospects produced, webmasters and marketers have been warned.Writing for marketing blog GrokDotCom, senior persuasion analyst Brendan Regan notes that shortening sign-up forms can lead to...
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